ARTICLES WITH TAG: Gender

TOP RESEARCH It’s not what you are, it’s the way that you’re primed to see it: Beauty and its impact on consumer behavior
Society

It’s not what you are, it’s the way that you’re primed to see it: Beauty and its impact on consumer behavior

by Raphaëlle Butori

Raphaëlle Butori, Professor of Marketing at ESSEC Business School, shares her research on how our behavior and self-conception is affected when faced with a member of the opposite sex. From the research paper The impact of visual exposure to a physically attractive other on self-presentation by Prof. Raphaëlle Butori and Béatrice Parguel, Researcher, CNRS.

HILLARY, WOMEN, AND POWER: WALK LIKE A WOMAN AND TALK LIKE A MAN?
Society

HILLARY, WOMEN, AND POWER: WALK LIKE A WOMAN AND TALK LIKE A MAN?

by Viviane De Beaufort

In the light of the US election campaign and the diversity issues it has raised, Viviane de Beaufort, Professor at ESSEC Business School, Co-Director of the European Center for Law and Economics and Academic Director of the Program "Women in Entrepreneurship", shares her research into women and their relationship with power

The inside-out US election: Who will make history?
Communication

The inside-out US election: Who will make history?

by Estefania Santacreu-Vasut

As the world gears up to the forthcoming 3rd debate in the US Presidential election campaign, Estefania Santacreu-Vasut, Professor of Economics at ESSEC Business School and expert on gender equality in business and finance, looks into women in power and taps into the strategies used by US election candidates Hillary Clinton and Donald Trump to instill their identity among voters.