Economy & Finance
THE LATEST ARTICLES
Strategy
Why Luxury Marketing Doesn’t Need to be Data-Driven
Professor Ashok Som, Professor of Strategy at ESSEC Business School and and Co-Director of the ESSEC-Bocconi EMiLUX program explains the inherent paradox between digitalization and luxury brands.
Economy & Finance
Gender Diversity in Central Banks: How May Things Evolve?
New research by Patricia Charlety Professor of Economics and Finance, with Estefania Santacreu-Vasut, Professor of Economics, both at ESSEC Business School
Innovation
Paris 2024: The Urban Legacy of Mega-Events, Explained in 3 Minutes
VIDEO: Professor Ingrid Nappi-Choulet, Professor of Public and Private Policy at ESSEC Business School, and Chaired Professor for the Real Estate and Sustainable Development Chair, explains what consequences the 2024 Olympics might have on the Paris landscape.
Sustainability
Paris 2024: Paralympians in the Spotlight!
Professor Stefan Groschl explains why he thinks the Paris Olympics in 2024 might offer up the perfect opportunity to bring Paralympians the media attention they deserve.
Innovation
How to Steer a Controversial Innovation Towards Acceptance -- and Success
Professor Bernard Leca looks to the Impressionists at the turn of the last century to identify the stratégies that have successfully catapulted revolutionary innovators into the mainstream.
Innovation
On the Brink of a Breakthrough?
The next game-changing R&D discovery might be so close… yet so far. Professor Sen Chai explains how to avoid a miss in the breakthrough discovery process.
Leadership
How Emotional Intelligence impacts your salary
Do social smarts set you apart? Prof. Aarti Ramaswami shares insights on how emotional intelligence impacts salary and career prospects.
Strategy
How Gucci Navigates the Transcontinental Luxury Divide
Ashok Som, Professor of Management and Strategy at ESSEC Business School and Co-Director of the ESSEC-Bocconi EMiLUX program outlines the 3 key differences between the European and American luxury markets, and how one iconic brand is navigating the divide.
Sustainability
The CEO’s Journey to Sustainability
Stefan Gröschl, Prof. of Management at ESSEC Business School and spokesman on CSR, shares his latest research on ex-Puma CEO Jochen Zeitz and the journey to sustainability.Our lessons come from the journey, not the destination
Leadership
Travis Kalanick or when an entrepreneur becomes a burden to his business
Management Professor Hamid Bouchikhi paints Travis Kalanick’s fall from grace as an example of the entrepreneurial Icarus Paradox.
