Diversity in advertising: a win-win situation
Diversity in advertising can be beneficial for both the business and the consumer.
Diversity in advertising can be beneficial for both the business and the consumer.
The interconnection between philosophy and business is not entirely clear, and it is important to remember that business must serve philosophy, not the other way around.
Dr. Ashok Som discusses how businesses can survive (and even thrive) during the current crisis, with a focus on the luxury sector.
ESSEC Knowledge talks to Steven Seggie, professor of Marketing and academic director of the ESSEC EMBA program, about the current state of diversity in business.
Viviane de Beaufort analyzes the current state of gender equality on corporate boards in France.
Who lies more: business students or medical students? It depends on the type of lie. Radu Vranceanu of ESSEC Business School and Damien Besancenot of University of Paris 5 explore the question in their recent research.
What are the factors explaining that some employees sustain their volunteering commitment over time?
While certain countries are denying the reality of climate change, cities, states and companies all around the world are taking their own initiatives towards a sustainable future for our planet
How is AI revolutionizing analytics, and what are the opportunities and challenges for managers?
The negative consequences of climate change are a source of concern for both policymakers and the public. To address these legitimate worries, private and public organizations are multiplying actions and legislation...