Podcasts
PODCAST: How to leverage sports events for maximum marketing impact
This podcast episode explores the advantages of weaving in elements of a major sports event - like the Olympics & Paralympics - into your marketing campagns.
ARTICLES WITH TAG: olympics
Society
ESSEC Knowledge Special Issue: Sport
In this new ebook, ESSEC professors share their research and insights on sports, in honor of the Olympic summer!
Society
All that glitters is not a gold medal: Putting athletes’ mental health in the spotlight
Athletes’ mental health has been in the spotlight lately. As prominent athletes speak out about their struggles with stress, anxiety, depression, and even burnout, public awareness of the importance of mental health in professional sport is perhaps higher than ever before.