THE LATEST ARTICLES

Big Data and The Lean Startup Approach  as Tools for Innovation in Large Firms
Strategy

Big Data and The Lean Startup Approach as Tools for Innovation in Large Firms

by Steven Seggie

Can larger firms face and survive the challenge of startups? The one question that comes to mind these days is whether they are still capable of fostering innovation.

LEVERAGING ARTIFICIAL INTELLIGENCE FOR ENTERPRISE INNOVATION
Strategy

LEVERAGING ARTIFICIAL INTELLIGENCE FOR ENTERPRISE INNOVATION

by Kevyn Yong

In this age of digital disruption, enterprise innovation is more important than ever before – if not completely necessary for survival.

Amazon vs. Fnac-Darty: Why Brick-And-Click Retailers Are Winning?
Strategy

Amazon vs. Fnac-Darty: Why Brick-And-Click Retailers Are Winning?

by Olivier Fourcadet

They say you always remember your first time especially when it comes to clicking that final, magical brick into place...

The Making of Royal Celebrities: The Role of Consumer Buy-In
Strategy

The Making of Royal Celebrities: The Role of Consumer Buy-In

by Delphine Dion

On May 19th, you most certainly followed Prince Harry’s wedding to Meghan Markle, as did over 3 billion other people.

Trade Wars and Prisoners' Dilemma
Economy & Finance

Trade Wars and Prisoners' Dilemma

by Gorkem Celik

We may very well be experiencing the very first days of a global trade war...

Quotas in Boardrooms as a Legal Means to Improve Gender Equality
Strategy

Quotas in Boardrooms as a Legal Means to Improve Gender Equality

by Junko Takagi

Every year, at the beginning of March, at ESSEC Business School are held the traditional Gender Equality Days*.

The Luxury Nomad
Strategy

The Luxury Nomad

by Ashok Som

Mobile, connected and global: business people, travelers and tourists are forming an ever-increasing market of nomadic consumers. Prof. Ashok Som explores this unprecedented path to luxury and the questions of where to catch the luxury nomads, what to offer them and how to seduce them into buying.

TOP RESEARCH Downsizing: what makes a bitter recipe sweeter?
Strategy

Downsizing: what makes a bitter recipe sweeter?

by Aarti Ramaswami

Professor Aarti Ramaswami, Director of the ESSEC Global MBA programme, digs deep into the sensitive issue of downsizing to reveal the factors across countries that make it either indigestible for stakeholders – or easier to swallow.

Luxury for less?
Strategy

Luxury for less?

by Sonja Prokopec

Professor Sonja Prokopec looks at how high-end brands distance themselves from the Black Friday bargain bins.

A Stratospheric “Salvatore Mundi”
Strategy

A Stratospheric “Salvatore Mundi”

by Stoyan Sgourev

Professor Stoyan Sgourev presents his analysis of the recent record-breaking sale of a rediscovered De Vinci masterpiece.

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