THE LATEST ARTICLES
Innovation
(Re)thinking innovation and the innovator through philosophy
Xavier Pavie discusses how we can use philosophy in thinking about innovation.
Innovation
Selling in the digital age: How personalized sales tactics can be automated online
In this article, Professor Richard McFarland describes how he and his colleagues designed and piloted a method of automated adaptive selling for online retailers, which permits e-commerce sites to use the same influence tactics that salespeople use in face-to-face interactions.
Innovation
Artificial Intelligence and Its Possible Applications
What is artificial intelligence? AI is rather hard to define, because researchers don’t seem to agree on what that concept should or should not include. In this video, Arnaud de Bruyn, professor of marketing at ESSEC Business School, not only introduces the notion of deep neural networks but also talks about the revolution their advent triggered, reflecting on the possible applications arising from their use.
Innovation
The dangers of artificial intelligence
In this article, Arnaud de Bruyn, professor of marketing at ESSEC Business School, turns our attention to some of the more tangible dangers that we tend to overlook.
Innovation
Anticipating in a World of Uncertainty: How to Responsibly Innovate?
In a world of growing uncertainty, what are the key elements for responsible innovation?
VIDEO
Responsible Innovation as a Path towards Sustainability
In this interview, ESSEC professor Xavier Pavie stresses out the importance of responsible innovation
Innovation
The Artificial Intelligence Revolution in Analytics, and What It Means for Businesses
How is AI revolutionizing analytics, and what are the opportunities and challenges for managers?
Innovation
Year of Innovation France-Singapore
Singapore and France agreed to designate 2018 as the Year of Innovation (YOI) in a joint declaration on innovation
Innovation
Consumer Finance in the Digital Age: Leveraging Big Data and Technology to Personalize Protection
Have you ever wondered why consumers tend to make suboptimal financial decisions, and why financial firms are often in a position to exploit them?
Sustainability
Crowdfunding as reciprocal giving
New research by ESSEC Business School’s Kevin André and Arthur Gautier looks at how reward-based crowdfunding platforms are shaking-up the self-Interest vs. altruism dichotomy.
