Dr. Sonja Prokopec is the ESSEC LVMH Chaired Professor of Luxury Brand Management. She was named one of the Top 40 under 40 Business School Professors worldwide in 2015 (Poets&Quants ranking). Her research explores consumer judgment and decision-making and understanding the factors that affect perceptions of luxury brands. Her research has been published in the Journal of Consumer Research, Journal of Consumer Psychology, and International Journal of Research in Marketing among others and a variety of media including the Huffington Post, the Business of Fashion and the Business Times Singapore. She also advises companies from the luxury and automotive industry in regards to consumer behavior trends, consumer research and marketing and brand management issues. She received her PhD in Marketing from University of Houston in 2007.