In a field such as entrepreneurship, which relies on perpetually moving forward, rigorous thought leadership plays a key role. However, Professor Steven Seggie argues that such rigorous thought leadership is severely lacking in the entrepreneurship domain.
In ESSEC Knowledge Review on Entrepreneurship, Fabrice Cavarretta explains how the merging of new activities is not as simple as managers of big firms tend to think. Discover how you can be aware of intrapreneurship, to keep on with the changing environment.
The end of the famous show Game of Thrones offers the opportunity to professor Steven Seggie to sum up the various brands partnerships of the show, and generally speaking the key elements for a successful communication strategy.