As the world gears up to the forthcoming 3rd debate in the US Presidential election campaign, Estefania Santacreu-Vasut, Professor of Economics at ESSEC Business School and expert on gender equality in business and finance, looks into women in power and taps into the strategies used by US election candidates Hillary Clinton and Donald Trump to instill their identity among voters.
From the new book Communication Juridique et Judiciaire, sous la direction d’Hurgues Bouthinon-Dumas, Nathalie Pignard-Cheynel, Charlotte Karila-Vaillant and Antoine Masson
Corporations might embellish the truth, but are they also aspiring to change their behavior?
Will you tweet, email or text something you might regret?
“Greenwashing” can make genuinely green businesses harder to identify.