Strategy
Five Strategies Used by Luxury Brands to Survive the Crisis
A bouquet of responses: some successful, others less-so
Strategy
VIDEO: How luxury brands use subtle signals to speak with an increasingly savvy clientele
Explaining the conspicuous absence of monograms and other ‘loud signals’ from many of this year’s catwalks
Strategy
Fosun vs Bonomi: Club Med’s Customer Strategy at the Heart of Negotiations?
The current “upscaling” strategy needs to be taken one step further