TOP RESEARCH Crowdfunding as reciprocal giving
Sustainability

Crowdfunding as reciprocal giving

by Arthur Gautier

New research by ESSEC Business School’s Kevin André and Arthur Gautier looks at how reward-based crowdfunding platforms are shaking-up the self-Interest vs. altruism dichotomy.

Are the Robots Taking Over?
Innovation

Are the Robots Taking Over?

by Nicolas Glady

As Artificially Intelligent innovations progresses by leaps and bounds, Professor Nicolas Glady, Marketing Professor and Chief Digital Officer at ESSEC Business School, gives us three reasons to stop worrying and learn to love AI.

TOP RESEARCH How to Steer a Controversial Innovation Towards Acceptance -- and Success
Innovation

How to Steer a Controversial Innovation Towards Acceptance -- and Success

by Bernard Leca

Professor Bernard Leca looks to the Impressionists at the turn of the last century to identify the stratégies that have successfully catapulted revolutionary innovators into the mainstream.

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