TOP RESEARCH What makes a crowd-funding campaign successful?
Strategy

What makes a crowd-funding campaign successful?

by Amir Sepehri

New research finds the use of pronouns in crowdfunding campaigns impacts their success.

Build your brand to build your strategy
Strategy

Build your brand to build your strategy

by Ashok Som

Managers and corporations now need to focus on brand-based strategies, rather than those resource-based strategies, to optimize operations.

TOP RESEARCH What kind of person is less corrupt - who resists the temptation?
Society

What kind of person is less corrupt - who resists the temptation?

by Stefan Linder

What makes someone less likely to engage in corrupt behavior?

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