The end of the famous show Game of Thrones offers the opportunity to professor Steven Seggie to sum up the various brands partnerships of the show, and generally speaking the key elements for a successful communication strategy.
Entrepreneurship is a trending topic and we constantly hear in the medias about success stories of famous people such as Mark Zuckerberg, Jeff Bezos or Bill Gates, among many others. But do we really know what an entrepreneur is? It seems that opinions on the subject are as many as the reasons that make an entrepreneur successful. The word "entrepreneurship" comes from the French verb "entreprendre" which means "to undertake". To truly understand, we have to study the key actors of the economy further.
Stoyan Sgourev, professor at ESSEC Business School, analyses recent exhibition at the Guggenheim about Hilma af Klint, the Swedish painter too often mixed up with Klimt, and what this exhibition reveals about the evolution of art.