THE LATEST ARTICLES

Challenges for car manufacturers in a disruptive electromobility 2.0 industry
Innovation

Challenges for car manufacturers in a disruptive electromobility 2.0 industry

by Carole Donada

At the end of 2015, hardly a week went by without at least one market research or consulting firm publishing a report about the future of mobility.

5 Lessons Learned by BMW in China
Strategy

5 Lessons Learned by BMW in China

by Ashok Som

How did one premium European brand carve out a niche in China’s luxury market?

When Legroom Comes at a Premium, Are Airlines Shooting Themselves in the Foot?
Strategy

When Legroom Comes at a Premium, Are Airlines Shooting Themselves in the Foot?

by Stefan Gröschl

Major carriers are forgetting their strengths when they compete for the lowest fare

The Electric Car: to Buy or Not to Buy?
Sustainability

The Electric Car: to Buy or Not to Buy?

by Carole Donada

If pollution is a major issue, why aren’t we driving more electric cars?

Are there some benefits to a bad reputation?
Strategy

Are there some benefits to a bad reputation?

by Jérôme Barthélemy

Toyota, Nissan, Honda and Mazda prepare to recall millions of vehicles affected by faulty airbags, and the weaker brands may actually have an advantage.

The Boeing 787: the Dreamliner Wakes up To Reality
Innovation

The Boeing 787: the Dreamliner Wakes up To Reality

by Raymond-Alain Thiétart

But has the media been too quick to create a kind of panic about the airworthiness of the new jet?

Is it time for the electric car?
Strategy

Is it time for the electric car?

by Carole Donada

Constructing the electric mobility paradigm...