THEIR CONTRIBUTIONS

Online platforms: Undergoing revolution and making change
Innovation

Online platforms: Undergoing revolution and making change

by Nicolas Glady

Nicolas Glady, Professor of Marketing and Chief Digital officer at ESSEC Business School, explains how online platforms such as AirBnB, Uber and Facebook and disrupted and revolutionized the world of online platforms.

New EU regulations assume that digital businesses are like any other business – but are they?
Innovation

New EU regulations assume that digital businesses are like any other business – but are they?

by Nicolas Glady

Last week, the European Commission issued a new proposal for regulating digital platforms. But are they really appropriate for or relevant to today’s digital economy?

Is Obvious Product Placement a Problem?
Strategy

Is Obvious Product Placement a Problem?

by Nicolas Glady

While some argue that arts and culture sponsorship might stunt creativity, that’s not necessarily the case

Flipping the formula is what keeps Game of Thrones’ audiences hooked
Strategy

Flipping the formula is what keeps Game of Thrones’ audiences hooked

by Nicolas Glady

As Game of Thrones edges into uncharted territory, is there an algorithm that could help us predict outcomes?

The Internet of Things is a Research Game-Changer
Innovation

The Internet of Things is a Research Game-Changer

by Nicolas Glady

ESSEC just became one of the first Business Schools to gain access to real Big Data

Big Data Complexity: a Tangle of Connections
Innovation

Big Data Complexity: a Tangle of Connections

by Nicolas Glady

Analyzing Big Data – like any complex system – takes a holistic approach.

Data-Driven Knowledge Economy: 5 Big Changes for Companies
Innovation

Data-Driven Knowledge Economy: 5 Big Changes for Companies

by Sarah Brown

In the 21st century, the global economy is evolving at an incredible rate and will transform the way companies are run.

Three lessons that video games teach us about telecommuting
Leadership

Three lessons that video games teach us about telecommuting

by Nicolas Glady

More and more companies are evaluating the “telecommute” option. But how does one create an effective virtual team?

Big Data: A Tsunami of Information
Innovation

Big Data: A Tsunami of Information

by Sarah Brown

Keeping-up with the new business revolution

Do Academics and Companies See Eye to Eye?
Innovation

Do Academics and Companies See Eye to Eye?

by Nicolas Glady

Complex business problems like data analysis require a little more cooperation.

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