ARTICLES WITH TAG: innovation

The ethics of artificial intelligence
Innovation

The ethics of artificial intelligence

by Laurent Bibard

Laurent Bibard reflects on the ethics of artificial intelligence.

Sustainable development thanks to the Data Footprint
Innovation

Sustainable development thanks to the Data Footprint

by Jeroen Rombouts

To manage their digital transformation, companies need to manage their data. Jeroen Rombouts explains the Data Footprint approach he has developed in partnership with Kearney.

How can employers recruit and retain data talents?
Innovation

How can employers recruit and retain data talents?

by Jeroen Rombouts

Hiring data scientists is not an easy task - and neither is keeping them.

Decision-Making in the era of AI
Innovation

Decision-Making in the era of AI

by Ivana Ljubic

Ivana Ljubic explains how AI can help us become better decision-makers.

So many ways to be wrong about the future of AI, but it'll outsmart us in the end
Innovation

So many ways to be wrong about the future of AI, but it'll outsmart us in the end

by Fabrice Cavarretta

Fabrice Cavarretta discusses the future of AI.

Online Travel: Can Anyone Challenge the Supremacy of Booking and Expedia?
Innovation

Online Travel: Can Anyone Challenge the Supremacy of Booking and Expedia?

by Peter O'Connor

Booking.com and Expedia reign supreme over the online travel market. Peter O'Connor suggests contenders who may topple their reign...

(Re)thinking innovation and the innovator through philosophy
Innovation

(Re)thinking innovation and the innovator through philosophy

by Xavier Pavie

Xavier Pavie discusses how we can use philosophy in thinking about innovation.

TOP RESEARCH Google Photos: What happens to innovation when a giant enters the room
Innovation

Google Photos: What happens to innovation when a giant enters the room

by Thomas Kude

In 2015, Google debuted Google Photos. Rather than crowding out the competition, however, the market saw an increase in innovation. What drove this increase?

TOP RESEARCH Selling in the digital age: How personalized sales tactics can be automated online
Innovation

Selling in the digital age: How personalized sales tactics can be automated online

by Richard McFarland

In this article, Professor Richard McFarland describes how he and his colleagues designed and piloted a method of automated adaptive selling for online retailers, which permits e-commerce sites to use the same influence tactics that salespeople use in face-to-face interactions.

Artificial Intelligence and Its Possible Applications
Innovation

Artificial Intelligence and Its Possible Applications

by Arnaud De Bruyn

What is artificial intelligence? AI is rather hard to define, because researchers don’t seem to agree on what that concept should or should not include. In this video, Arnaud de Bruyn, professor of marketing at ESSEC Business School, not only introduces the notion of deep neural networks but also talks about the revolution their advent triggered, reflecting on the possible applications arising from their use.

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