ARTICLES WITH TAG: Information Systems

Online hotel booking sites: Put a serious reservation on everything that’s said!
Hospitality

Online hotel booking sites: Put a serious reservation on everything that’s said!

by Peter O'Connor

Peter O’Connor, Professor of Information Systems and Dean of Academic Programs at ESSEC Business School, author behind the Fundamentals of Hotel Distribution and Revenue Management MOOCs, looks into the current antagonism between hotel brands and OTAs (Online Travel Agencies) to separate fact from fiction.