Every year, at the beginning of March, at ESSEC Business School are held the traditional Gender Equality Days*.
It’s not what you are, it’s the way that you’re primed to see it: Beauty and its impact on consumer behavior
Raphaëlle Butori, Professor of Marketing at ESSEC Business School, shares her research on how our behavior and self-conception is affected when faced with a member of the opposite sex. From the research paper The impact of visual exposure to a physically attractive other on self-presentation by Prof. Raphaëlle Butori and Béatrice Parguel, Researcher, CNRS.
Basing their research on a groundbreaking simulation tool, ESSEC Professors Estefania Santacreu-Vasut and François Longin investigate the influence of gender stereotypes on investors’ financial decisions.
In the light of the US election campaign and the diversity issues it has raised, Viviane de Beaufort, Professor at ESSEC Business School, Co-Director of the European Center for Law and Economics and Academic Director of the Program "Women in Entrepreneurship", shares her research into women and their relationship with power
As the world gears up to the forthcoming 3rd debate in the US Presidential election campaign, Estefania Santacreu-Vasut, Professor of Economics at ESSEC Business School and expert on gender equality in business and finance, looks into women in power and taps into the strategies used by US election candidates Hillary Clinton and Donald Trump to instill their identity among voters.
Viviane de Beaufort, tenure Prof. at ESSEC Business School and internationally recognized spokeswoman on law, economics and women’s entrepreneurship, looks into how women can use social networks and the web as windows for their professional expertise.
Men have a multitude of role models in upper-level positions to choose from in terms of designing their career paths. Women, on the other hand, have a much harder time identifying useful role models