Strategy
How numbers and negative feelings impact our self-control
Here, Dr. Sonja Prokopec discusses her recent research on how cost information can impact self-control.
Strategy
If you think you "get intrapreneurship"... think again!
In ESSEC Knowledge Review on Entrepreneurship, Fabrice Cavarretta explains how the merging of new activities is not as simple as managers of big firms tend to think. Discover how you can be aware of intrapreneurship, to keep on with the changing environment.
Strategy
Game of Thrones and the Game of Brands
The end of the famous show Game of Thrones offers the opportunity to professor Steven Seggie to sum up the various brands partnerships of the show, and generally speaking the key elements for a successful communication strategy.