TOP RESEARCH Selling in the digital age: How personalized sales tactics can be automated online
Innovation

Selling in the digital age: How personalized sales tactics can be automated online

by Richard McFarland

In this article, Professor Richard McFarland describes how he and his colleagues designed and piloted a method of automated adaptive selling for online retailers, which permits e-commerce sites to use the same influence tactics that salespeople use in face-to-face interactions.

TOP RESEARCH How numbers and negative feelings impact our self-control
Strategy

How numbers and negative feelings impact our self-control

by Sonja Prokopec

Here, Dr. Sonja Prokopec discusses her recent research on how cost information can impact self-control.

TOP RESEARCH Get a hobby! How leisure activities can help you at work
Leadership

Get a hobby! How leisure activities can help you at work

by Karoline Strauss

We know that work-life balance is important. Less known is the fact that it’s also important what you do with your life outside of work: in their recent paper, Professor Karoline Strauss and her colleagues show that spending more time on a hobby can help you feel more effective at work - and identify the specific conditions under which you can get this boost.

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