Build your brand to build your strategy
Strategy

Build your brand to build your strategy

by Ashok Som

Managers and corporations now need to focus on brand-based strategies, rather than those resource-based strategies, to optimize operations.

TOP RESEARCH What kind of person is less corrupt - who resists the temptation?
Society

What kind of person is less corrupt - who resists the temptation?

by Stefan Linder

What makes someone less likely to engage in corrupt behavior?

TOP RESEARCH How can anti-corruption regulations promote social responsibility?
Strategy

How can anti-corruption regulations promote social responsibility?

by Srividya Jandhyala

Researchers examined the impact of international anti-corruption rules, finding that in certain conditions, such rules actually increased the likelihood of domestic firms engaging in bribery.

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