Society
What's next for the École nationale d’administration?
Aurélien Colson discusses the reform of the École nationale d’administration.
Innovation
Google Photos: What happens to innovation when a giant enters the room
In 2015, Google debuted Google Photos. Rather than crowding out the competition, however, the market saw an increase in innovation. What drove this increase?
Society
The value of constructing narratives in a cancer journey
Dr. Lez Trujillo Torres and Dr. Benét DeBerry-Spence apply marketing concepts of consumer journeys to understand how people construct narratives about their experience with cancer.